Film and music reviews. In the right place. At the right time
In a world of unlimited on-demand content, users need help finding the gems that are worth their time. Popyoular is a platform that connects films or music with professional reviews published on the web by trustworthy sources.
With Popyoular, reviews become available in the most relevant places, at the most relevant time: Where and when people buy or consume content.
Key benefits of implementing Popyoular include:
- Enhance content discovery
- Improve conversion rate
- Increase average order value
- Keep customers coming back
Popyoular is implemented using a simple, well documented http-API. We're live today, with customers including music streaming services, VOD-services and international record companies.
Popyoular is built to make good business sense
Enhance Discovery
Inspire your users and help them find great stuff they might otherwise have overlooked. Structured review data becomes a flexible, powerful enabler for content discovery:
Create toplists sliced and diced to your specifications
Build dynamic categories for review score-based exploration
Mix your own product selections with review data to create dynamic campaigns
Add a discovery dimension to any existing product listing by enabling the opinion layer, highlighting items based on dynamic review data
Automatically build and dynamically populate playlists based on live review data
Improve conversion
Popyoular enables dynamic review connections that make it easier for users to make an informed decision and provide a richer, more engaging experience.
A VOD-service could show scores and relevant review quotes for the film you're checking out.
A TV-operator could let their set-top box talk to Popyoular and display relevant scores for a film being shown on a specific channel.
A streaming music service could show relevant review quotes for the album you’re playing.
= Make more money
Users need to find something they want to watch or listen to. That obvious truth applies regardless of whether you provide a set-top box based VOD-service with a limited library, a richly presented 15-million song music subscription service or run the neighborhood video store.
Popyoular is built to help users find the good stuff. Run a premium subscription service? We can help your customers remember why they're happy to pay you every month. Sell one item at a time? We help your customers find something worth paying for, and increase chances they're happy and come back.
At the end of the day, that translates to revenues.
How Popyoular works: We accumulate, structure and store hundreds of thousands of professional reviews. Each individual review is stored as structured data, with fields for the review text, author, source, date, basic metadata for the item reviewed, and importantly, the original score, max score for each source, and our normalized Popscore.
All of this is made available to other services or devices through a simple, RESTful http-API for easy integration. Web-based services can choose to use widgets for even quicker integration.
Read more on our blog:
About us: Popyoular is proudly made in Sweden by Popyoular AB, located at Hälsingegatan 12, 113 23 Stockholm (map below). We would love to hear more about your business and talk about how Popyoular could work for you. Send us an email or give us a call:
Jörgen Eng. Managing Director. jorgen@popyoular.se, +46 (0)70 373 98 37
Magnus Eklund. Head of Development. magnus@popyoular.se, +46 (0)76 774 05 86
Johnny Cederlund. Sales Director. johnny@popyoular.se, +46 (0)70 971 88 87